Trueffect’s technology integration with Media Ocean’s digital media management platform, Prisma, provides clients like you access to seamless, end-to-end campaign planning, execution and optimization.


Here at Trueffect, we strive to constantly enhance our offerings based on your direct feedback. With this goal in mind, beginning next week we will be automatically migrating all customers using Prisma in conjunction with TruAdvertiser to the latest version of this technology integration. 

While this automatic migration will not cause any disruption or noticeable changes to your current workflow, it will provide the option to enable additional features currently available within Prisma.

Updates and Enhancements Include:

  • Updated Trueffect services to utilize the latest Prisma API versions
  • Migration to the latest Prisma Data Delivery API
  • Ability to accept cost for media packages and placements upon campaign creation
  • Improved error response and support notifications for customers
  • Placement status updates configured to Prisma settings

Again, these integration enhancements have come about based upon your direct feedback – thank you! We look forward to your continued support and input.

Questions about these updates? Contact our Client Services team ( or reach out via the comments below! 

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